Social trading platform eToro has partnered with Binance to list the Binance Coin (BNB) cryptocurrency on its platform. The listing of BNB brings the total of crypto assets listed by eToro to 13. eToro has been on a campaign to expand in the US and the listing of additional digital assets is part of the plan to do so.
Binance and eToro tweeted the announcement on Monday 29 Oct, Binance saying “@eToro will now offer $BNB to investors and traders to buy or sell using fiat. We are excited to be listed on eToro, whose team shares our belief in creating long-term utility and value.”
eToro claims to be the first platform to offer BNB to investors and traders to buy or sell using fiat. eToro has marketed BNB for a wide array of traders, stating that long-term HODLers can hold BNB without any overnight fees, waiting for a rise in value.
Day traders can bank on the token’s value not sinking far in a volatile market, due to its use-case and demand as well as its record of being relatively stable.
Commenting on the decision, eToro CEO and co-founder Yoni Assia continued the upbeat sentiment.
“Despite sensational headlines about the death of crypto, we continue to believe in the potential for crypto assets, as do our clients who are increasingly looking to diversify their crypto holdings,” he said in an accompanying press release. “In response, we will continue to add the leading crypto assets to our range and we are pleased to add BNB to the platform.”